BALANCING A 34 YEAR OLD ACCOUNT

Cougar Mountain Software provides on-premises, modular accounting software. Best known for their industry-leading audit trails and over-the-top customer service. They have been in business since 1982.

CATEGORY
branding
CLIENT
Cougar Mountain Software

 

01. REVITALIZED

c308 Marketing has invested months in the steady transformation of Cougar Mountain Software. From business & product development, to product marketing & brand strategy — every part of the company has been broken out to identify how each can be evolved.

To help distinguish the brand from market competitors, their colors have been updated to include warmer, brighter, more vibrant tones. We took a scalpel to their web content, creating purposeful site infrastructure to help display products in the clearest possible format.

Finally, c308 imagined a creative campaign that placed accountants in the center of the action. In a series of case-studies and spectacular photographs, we describe the importance and drama of jobs that rely on Cougar Mountain Software's software.

All to be launched at the same time as the corporate website, which is currently under development behind closed web browsers. Check back here soon for the big reveal.